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A unique job has opened up at Paddy Power recently

2017-03-24 12:47:37

Paddy Power has created a new role to head up the bookmaker’s betting markets on U.S. President Donald Trump. The successful candidate for the ‘head of Trump betting’ position can manage the company’s ‘Trump Hub’ of special bets. in a description posted on jobs website LinkedIn, it says: “We want to make American politics great again. Because let’s face it, there's no chance Trump will.”

Paddy Power Marketing

Paddy Power at the moment, offers more than a hundred markets on the U.S. President and the three-month role can include devising new special bets on Trump, who took office earlier this year. Paddy Power lost nearly £5 million (€5.8 million/$6.2 million) by paying out early on Hillary Clinton winning last year’s Presidential election. Paddy Power are renowned for their marketing mischief with various controversial advertisements on numerous media platforms. The marketing for the Paddy Power brand includes a tongue-in-cheek blog, irreverent television advertisements and a range of stunts. For instance, Paddy Power sent a hearse to the stadium used by the British football team Leicester City once the team fired its manager, Claudio Ranieri, last month, less than a year after winning the English Premier League. The sudden title run of Leicester city last year proved expensive to gambling firms in Britain, costing Paddy Power alone over £2 million. The club had a 5000-to-1 chance of winning the league coming into the 2015-16 season.